Blog Archives

Subaru: Launch Control Series

Drivingsports-LaunchControlS01E01RinseAndRepeatSubaruRally269

I love Auto Racing. More than the racing itself, I love the engineering and dedication from the race teams to make it all come together. It’s a constant struggle and search for more speed.

The Subaru Rally Team USA has put together an amazing web show called Launch Control to show you the progression of the Subaru Rally America and Global Rally Cross Teams. It’s an great series showing behind the scenes of auto racing.

Check it out

Interested in a WRX STi?
joefergusonautosales@gmail.com
(289)696-8736

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How do cars inspire you?

Drfit Truck

Since I was old enough to know what they were, cars have always been my motivation and drive to do better. They have always been my milestone goals and target prize for excellent performance.

It’s good to know that I’m not the only one. It seems that the world is addicted to cars, and the things that you can do to cars. It inspires art and drives innovation to the next level.

Check out this video of a drift battle between a car, and yeah…a semi!!! Wow! It’s amazing what can be done with engineering and the need to do something silly.

Honda Design is more than skin deep

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You always look under the hood, but how often to you get to look under the car?

Honda has always focused on vehicle design that is effective and innovative. It’s not always prettiest vehicle offered on the market, but underneath it’s skin is an army of designers with a mission on create a vehicle that will outlast the competition while saving fuel and exceeding your performance expectations.

Whenever possible, I like to check out the chassis and design of parts that you can’t see. The things that for most vehicles are an after thought. This is where you can truly see the level of detail that a manufacturer puts into their cars.

Next time your car is in for service, ask to see what it looks like underneath. Do you see the level of attention that you expect in your car?

Come and check out what Honda has to offer

joefergusonautosales@gmail.com
(289)696-8736

Where will your car be in 25 years?

AMERICAN HONDA MOTOR CO., INC. 25 YEARS

Another important thing to think about when purchasing your new or used car is longevity. Hold long will your car be around for?

Even if you are only leasing for 4-years, you still want a quality car that will have minimal maintenance, and that will bring a great trade value due to market confidence. So for that, look to the past.

A great way to see how the market feels about a vehicle brand is to compare the older models of the cars you are looking for. Look at a site like http://www.trader.ca to see what the 4, 5, and maybe all the way up to 10 year resale value looks like for the brand you are looking to buy. Is there a $4000 difference in price 4 years down the road for cars that cost around the same price now? Why is that?

You want to get a car that lasts. Even if you are only keeping it for a short period of time, you want to command a high residual and high trade value so you can get the best out of your investment.

Here’s a staggering number. 75% of Honda’s sold in the last 25 years are still on the road. 75%!!! That speaks volumes to the design and build quality of a car. When you invest in a Honda, you are investing in a vehicle that stands the test of time in our North American conditions.

Check out this site for more information:
http://www.prnewswire.com/news-releases/honda-is-the-most-durable-longest-lasting-brand-in-its-class-for-past-25-years-239635501.html

joefergusonautosales@gmail.com
(289)696-8736

I’ve Got This…

It’s a fun experience when an enthusiastic Honda owner jumps in on a presentation in the show room to give a new guest their thoughts on the Honda vehicles.

More than a few times I have been interrupted by a guest waiting in the lounge to tell someone about their favorite part of a new CR-V or Civic. Sometimes, it’s easier to just step back and let it happen.

Check out this oldie:

Apple Car Play coming to Honda

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iOS in your car? Ohhh…this is getting better by the days.

Just announced, Apple has created Apple Car Play to help integrate your iPhone, apps, and it’s features seamlessly with your cars interface.

Apple Car Play will give you better control over your music, maps, messages, and phone calls from your steering wheel and Digital Audio Touchscreen system.

I’m excited to hear more about this system and to see when it’s released in our Honda cars later this year.

joefergusonautosales@gmail.com
(289)696-8736

Honda fires up MORE production in North America

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This past week, Honda fired up it’s new manufacturing facility in Celaya, Guanajuato.

The Celaya plant, designed exclusively for the production of subcompact vehicles, features a number of Honda’s most advanced manufacturing technologies in the world, including several that were first introduced last year at Honda’s new Yorii Plant in Japan, to increase quality and efficiency and reduce the plant’s environmental footprint. Key technologies include:

A high-speed servo stamping press and adoption of a high-speed die change process that increases the efficiency of the stamping process by approximately 40%.

An all-new, highly efficient general welder system, which joins the vehicle body panels together, achieves a major reduction in the number of welding robots, while increasing the number of weld points for higher quality and efficiency.

A new 3-coat/2-bake, water-based painting process (replacing the traditional 4-coat/3-bake process) to reduce energy consumption during the painting process by approximately 40%, while enhancing paint finish quality.

A highly efficient production line intended to reduce the time and space for assembly processes, that includes a reduction in heavy-lifting processes for improved associate ergonomics, an increase of in-plant sub-assembly processes and new strategies that ensure both more efficient and more precise vehicle assembly.

LED lighting was installed throughout the plant and vehicle yard to reduce energy usage.

This is going to change things. Better vehicles. Better Technology. Better Price.

Innovation becomes Reality

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Since I was a kid, I have always loved the Honda Civic. Growing up in a town built on General Motors, it was taboo to even consider an import car. Imports did not pay our bills or put food on our table. But people still bought them. Why? Was it because they were cost effective, reliable, and in some ways, out performed their domestic counterpart? That may be it.

Last week I went to the International Autoshow in Toronto to see the the new offerings from all of the main brands. I learned a lot of about is coming to our streets in the near future, and what we can look forward to in the future. Let me tell you, the future is bright.

One car that I’m excited for this year is the 2014 Honda Civic Si Coupe. Prior to my trip, I have only seen pictures and read the specs. That along got me excited, but nothing compared to seeing it in person, and sitting in it.

The fit and the finish of this new car is amazing. I’m looking forward to getting behind the wheel and getting my adrenaline pumping. The Civic Si is one of those cars that gives you an exciting driving experience, no matter what your doing. Long trips, or a trip to the store. The Si will make it more fun.

I’m expecting to see the Si available on the lot in the next month. You can bet I’ll be showing this car a lot.

Want to be on the list for a call as soon as it shows up?
joefergusonautosales@gmail.com
(289)696-8736

The perception of Car Sales

Sales

Since the invention of the car, there has been someone trying to sell them. And since the dawn of time in car sales, there have been some negative perceptions created. Granted, the world is a big place, and there are always horror stories.

Since 2002, the Ontario government has been involved with Auto sales in Ontario to ensure that all deals are handled correctly and with a strict code of ethics to ensure a positive experience for the buyer, as well as the seller.

As a car salesmen, I can tell you that I’m having a blast. This is the career that I should have been in a long. But that also may be because I’m fortunate to be working with an amazing crew here at Henley Honda.

It’s important to me to be able to give a positive experience for one of the largest purchases a person can make. Henley helps me go the extra mile to make sure my guests are cared for during the sales cycle, and after the vehicle has been delivered.

This is a great time to be selling cars, and Henley Honda is a great place to be doing it.

joefergusonautosales@gmail.com
(289)696-8736

Always pushing forward

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Honda is always pushing to improve technology and safety. By being an industry leader, you can always count on Honda to have the best in class with dependable vehicles.

For the past few years, Honda has been testing a hydrogen vehicle in California, and now expects to have the next generation fuel-cell vehicles available in North America and Japan in 2015.

By being at the forefront of innovation, you can trust that Honda engineers  will always be pushing to create and develop the newest ideas.

That’s the Joy of Creating

 

joefergusonautosales@gmail.com
(289)696-8736